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Introducing Betterplace: A New Identity, Same Dedication to Excellence

From our early days, weʼve been committed to one thing — being the best at everything we do. Whether itʼs vacation rental marketing, hospitality, property upkeep, customer service, real estate sales, or developer consulting, our goal has always been clear: constant improvement.
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Over the years, weʼve built one of the most effective companies for villa management in Bali, helped hundreds of investors acquire their properties, developed IT products for our customers, created dream employment opportunities for our teams, and expanded our portfolio to include some of the most luxurious villas on the market. But one thing has remained constant—our philosophy of always becoming better.

At Bnbprofits, we believed that businesses that are not focused on continuous growth are stagnant. Thatʼs why weʼve decided to evolve, rebrand, and consolidate our vision into a new identity — Betterplace.

Our old name, Bnbprofits, no longer fully represented who we are or the premium services we provide. It reflected our early days as Airbnb host consultants, helping homeowners navigate an emerging platform. As weʼve grown into a leader in hospitality, property management in Bali, luxury vacation rentals, and real estate, we needed a name that better aligns with our long-term vision and goals.

Side-by-side logos for Betterplace and Bnbprofits showcasing their recent rebranding.

 

Betterplace represents our commitment to excellence, and the new identity embodies the spirit of constant innovation and improvement. With this rebrand, weʼre not just changing our look, weʼre enhancing the digital ecosystem that will revolutionize the experience for homeowners, guests, investors, and sellers alike.

As the market leader, we pride ourselves on doing things differently—and doing them right. Our journey is far from over. Stay tuned for more exciting updates about our new brand, upcoming developments, and the digital platform that will take your experience to the next level.

Thank you for your continued trust and partnership. We look forward to welcoming you to Betterplace.

Graphic showcasing a rebranded holiday home, focusing on customizable features that enhance the ownership experience.

bnbprofits - Bali Real Estate is now Betterplace Real Estate

 

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Kirill Khudyakov

Head of Marketing

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See why Bali remains a prime destination for real estate investment in 2025

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